Gondolas are usually used in supermarkets and other retail stores to enable customers to pick and choose the required products. There are 4,8,12 and 16 ft gondolas available.

Gondola racks are free-standing fixtures usually having shelves connected to a certain height. The popular formats of standard templates are gondolas, coolers, vending machines, pegboards, and slat walls. These templates are mostly called standard planogram templates. By choosing these standard templates one can create planograms easily instead of creating each planogram from scratch. These layouts include gondolas, coolers, vending machines, pegboards, slat walls, etc. Most planogram software offers different templates of predefined planograms with standard dimension. Planogram can be designed using a planogram software for different variety of shelf layouts.

Planogram software is a tool which helps to create a planogram with maximum precision possible in the most realistic way. You can create planograms using a planogramming software. They are used for visual merchandising strategy to improve sales by influencing customer buying behaviour. In a retail store this is done using the product positioning technique to improve retail sales. SmartDraw makes creating a planogram easy with built-in templates and symbols you can drag-and-drop onto your layout.Planogram is the visual representation of the products placed in shelf space. For example, you'll often find sugary kid-centric cereals on the bottom shelves while healthy, high-fiber ones will be placed higher. Their lower level placement may even make it easier for children to grab products to add to their parents' carts. However, products on the bottom shelf may be eye-level for children. Products placed at eye-level may sell better than products placed on the bottom shelf. For example, stores will first group all bread-like products in the same aisle and then will often place peanut butter, jelly and other condiments in the same place to help remind shoppers to stock up on those items at the same time. Making a planogram is a delicate balance of logical organization such as grouping items in the same category and taking advantage of consumer behavior and psychology to expose them to new or highly profitable products, and increasing sales by using cross-selling techniques and triggering impulse buy behaviors.

Free planogram software